Hi there!

Are you tired of all the click-baits and buzzwords? Well... so is your ideal client!

But hey! I'm here to teach you how to craft stories that convey & connect aka help you stand out and convert with ease. But first things first, do you promise to be brave, vulnerable, and authentic? Are you willing to let go of fear and show up as your real self? GREAT. Then let's do this! ♥️

Here's what you'll learn

(Eeeek... I can't wait for you to start!)

  • 1

    Start here 👇🏼

    • Watch this first!

    • How ready are you?

    • Letting go of fear of judgement

    • Intro to storytelling

  • 2

    Lesson 1 - Know yourself to share yourself 🙌🏼

    • Let's find out who you are, who you really really are.

    • Blueprint Workbook

    • Your First Assignment

  • 3

    Lesson 2 - The powerful stories ✨

    • 4 Story Essentials & 5 Main Ingredients

    • Types of Stories.

    • The Powerful Formula.

    • Storytelling Workbook

    • Woot Woot!!!

  • 4

    Lesson 3 - Choosing stories worth sharing 🤓

  • 5

    Lesson 4 - The Anti-Fluff Method 💁‍♀️

    • My personal method to help you write & sound like you.

    • The Anti-Fluff Cheat Sheet

  • 6

    Final Lesson

    • The more personal, the more universal.

    • Feedback Time.

Watch Intro Video


This is for you if you want to:

  • Effortlessly explain your brand's value in a compelling and inspiring way.

  • Boost your confidence to start showing up unapollogetically.

  • Create relatable, magnetic & memorable messages.

  • Show your audience why you're the REAL deal.

  • Be seen & heard for who you really are.

  • Make an impact beyond copy/content.

  • Learn how to own & share your stories.

  • Reignite your authentic voice.


From other badass ladies like you

Now I can tell my story in a personable & authentic way.

by Emily Harman

After working for the Navy for 38 years, my writing lacked emotion and feeling. So I decided to work with Ele to help me ignite my unique voice.  She taught me how to write stories by myself, so I could confidently do it over and over again. Now I can tell my story in a personable & authentic way.

An absolute powerhouse

by Danielle Iarussi

Elena is an absolute powerhouse when it comes to brand storytelling! My brand story is exactly what I wanted my brand to represent! You'll walk away with a burning desire to move your business forward and will have the most incredible tools to help you achieve massive success!

Love the end product

by Ngan Nguyen

She helped me take a very seemingly complicated business and translated it into a compelling brand story that accurately and clearly captures my message. Love the end product. The new story is what I've been trying to articulate but have not been able to achieve before working with her. If you're looking for someone to help capture the uniqueness of your brand, look no further!


  • What's included in the release price?

    If you pre-order the course before Sept. 30, you will have access to a LIVE Q&A with me on OCT 15 + a free IG Bio Audit.

  • When is the price going up?

    The price goes up after SEPT 30 ($99).

  • Is this a self paced course?

    Yes, it is! But you will have access to me via a private community where I'll answer any questions you may have while mastering your new stories.

  • Who is this course for?

    This course is for anyone with an online business who wants to learn how to communicate more effectively. Whether you're starting out, or you've been in business for a while, these lessons will help you craft stories that convey, connect, and inspire your audience to take action.

  • What's the refund policy?

    Since I'm sharing some of my best secrets with you, there are no refunds.